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We are currently looking for a marketing expert for an exciting project with our client.


General conditions:

+ part time (50%)

+ 100% remote


Your tasks include:

+ Manage & optimize Creative IQ and other influencer marketing tools, ensuring seamless integration with internal systems (CRM, analytics, and reporting platforms).

+ Develop automation for influencer workflows, campaign tracking, and reporting to improve efficiency.

+ Analyze influencer marketing data to generate insights, create performance reports, and recommend optimization strategies.

+ Work with APIs to connect influencer marketing platforms with internal tech stacks (e.g., CRM, Power BI, Tableau).

+ Ensure data governance, security, and compliance (GDPR, data privacy regulations) in influencer marketing.

Influencer & Digital Marketing Strategy Support

+ Evaluate influencer metrics (engagement, reach, authenticity, conversion rates) and align them with business KPIs.

+ Support paid influencer campaigns by ensuring smooth data tracking and measurement of ROI.

+ Collaborate with the marketing team to enhance influencer strategy using AI-driven insights (e.g., sentiment analysis, engagement prediction).

+ Monitor fraud & risk management (detect fake followers, engagement manipulation).

Collaboration & Project Management

+ Act as the primary IT partner for the influencer marketing team, translating business needs into tech-driven solutions.

+ Work cross-functionally with IT, digital marketing, legal, and compliance teams to improve influencer marketing effectiveness.

+ Manage multiple projects related to influencer tech innovation and data integration.

Requirements:

MUST:

+ Fluent english

+ Bachelor’s or Master’s degree in Marketing Technology, Data Science, Digital Marketing, or IT-related fields.

+ 3-5+ years of experience in MarTech, Influencer Marketing Tech, or Data Analytics roles.

+ Experience working in FMCG, Retail, or Beauty industries is a plus.

+ Tools: CreatorIQ, Brand24, Analytics (Google Analytics, Power BI), API knowledge, CRM tools (Salesforce, HubSpot),


Technical & Data Skills

+ Experience with Creative IQ or similar influencer marketing tools (CreatorIQ, Traackr, AspireIQ).

+ Strong knowledge of data analytics, reporting, and dashboard tools (Power BI - prefered, Google Analytics, Tableau).

+ Familiarity with API integrations and data automation workflows.

+ Understanding of AI & machine learning applications in influencer marketing.

+ Background in data privacy & compliance (GDPR, data security in marketing).


Digital Marketing & Influencer Expertise

+ Understanding of social media platforms (Instagram, TikTok, YouTube, LinkedIn) and influencer KPIs.

+ Knowledge of SEO, paid media, and social commerce strategies.

+ Familiarity with influencer fraud detection tools and brand safety measures.


Soft Skills & Collaboration

+ Strong stakeholder management skills to collaborate across IT, marketing, and compliance teams.

+ Ability to translate technical insights into business recommendations.

+ Ability to translate business requirements into the technical language

+ Project management experience in MarTech or digital transformation initiatives.

Start: 02.05.2025
Duration: 4 Months
Location: Remote

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